In an increasingly complex financial world, tangible assets like fine art are gaining traction as strategic, long-term investments. For family offices and ultra-high-net-worth individuals, art is no longer just a passion – it’s a purposeful, resilient asset class.
At Zurani, we specialise in helping our clients capitalise on the enduring value of art, blending emotional connection with financial intelligence.
Steady momentum, evolving focus
The global art market remains strong, with total sales in 2024 reaching $57.5 billion, according to the latest Art Basel & UBS Art Market Report.
These sales follow a multi-year period of consistent activity and highlight a broader trend: while collectors are becoming more selective, the appetite for quality art remains undiminished.
Despite shifts at the top end of the market, transaction volumes in 2024 remained stable across diverse price points. This consistency reflects a healthy market, not one defined by speculative peaks, but by ongoing collector engagement and value-driven acquisitions.
Art and wealth strategy: A clearer link than ever
Art is playing a growing role in modern wealth planning. The Deloitte & ArtTactic Art & Finance Report confirms that nearly 90% of wealth managers now support including art and collectables in a broader financial strategy – up dramatically from a decade ago.
Family offices are particularly focused on the legacy aspect of art ownership and the advantages of long-term capital preservation, inflation protection, and philanthropic structuring.
How Zurani adds value
At Zurani, we don’t just source exceptional art – we ensure that every acquisition fits into your personal and financial landscape.
Our bespoke advisory services include:
- Private acquisitions and sourcing of rare and institutional-grade works
- Portfolio planning and diversification across genres, geographies, and price tiers
- Collection stewardship, including appraisals, storage, insurance, and valuation
- Legacy planning and philanthropic advisory to support your long-term vision
Whether you’re entering the market or expanding a legacy collection, we ensure your capital and values are aligned.
A market of vision, not volatility
Today’s art market is less about speculative spikes and more about thoughtful, data-informed collecting. Rising interest in emerging artists, female and underrepresented voices, and historically significant works are shaping a more meaningful, mission-aligned market.
The key to success? Expert guidance, access, and patience.
At Zurani, we provide the insight and discretion you need to invest with clarity and confidence.
For those looking to incorporate art into their lives, now is the ideal time to explore and invest. For further information, contact us. Call us today at +971 58 593 5523, email us at contact@zurani.com, or visit our website at www.zurani.com to learn more.
THIS ARTICLE DOES NOT CONSTITUTE FINANCIAL, TAX OR LEGAL ADVICE AND SHOULD NOT BE RELIED UPON AS SUCH. TAX TREATMENT DEPENDS ON THE INDIVIDUAL CIRCUMSTANCES OF EACH CLIENT AND MAY BE SUBJECT TO CHANGE IN THE FUTURE. FOR GUIDANCE, SEEK PROFESSIONAL ADVICE.
